How can you transform non-eye-catching goods into stunning bestsellers? How can you influence the buyer to choose the “one” from hundreds of thousands of variants of a product on the shop shelves? The answer to these questions is something we have found at the LuxePack show, which took place.
This year, the young and ambitious fitness club World Class Monaco is two years old. During this time, not only did it win the trust of Russian residents already familiar with the brand, but it also attracted a more conservative French clientele.



